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- Global Market Expansion: Haojuen Technology Officially Joins Startup Terrace Yawan to Launch Next-Phase Production Upgrade
Haojuen Technology Co., Ltd. has officially received
regulatory approval to establish operations at "Startup Terrace
Yawan" (2026 4th Intake Application Review). This milestone not only
signifies the industry's recognition of Haojuen’s technological innovation but
also serves as a powerful catalyst for our upcoming strategies to expand
capacity and penetrate global markets.
Since our establishment in 2022, Haojuen Technology has
disrupted the traditional, standardized circular chainring designs in the
cycling market. Championing a data revolution that shifts from "humans
adapting to products" to "products adapting to humans," we
utilize our proprietary data model to tailor exclusive non-circular tooth
profiles for high-end cyclists. This technology precisely assists riders in
reducing pedaling effort while significantly boosting power transmission
efficiency.
Driven by our robust hardware capabilities—seamlessly
integrating software modeling with highly efficient in-house CNC machining—we
declined an acquisition offer from a bicycle industry giant, choosing instead
to maintain our technological independence to serve a broader market. This
commitment enabled us to successfully break into the US market, achieving an
outstanding revenue of USD 2 million (approx. TWD 60 million) last year.
Furthermore, in April of this year, we officially expanded our customization
technology into the medical rehabilitation field, helping patients effectively
shorten their recovery times with personalized chainrings.
Joining Startup Terrace Yawan marks the beginning of the
next critical milestone for Haojuen Technology. We are currently actively
initiating a fundraising round with a target of TWD 80 million to 100 million.
These funds will be strategically allocated to acquire land, construct new
facilities, and scale up our production capacity, ultimately allowing us to
extend our market footprint from the US into Europe—a region with a profound
cycling culture. Haojuen Technology remains committed to driving hardware
through data, continuously unlocking the limitless potential of the human body.